Sam Lawton is an artist, designer, filmmaker, and creative technologist at Google Creative Lab in New York City.
Focused in speculative and empathetic design, his work explores technology and how it interacts with society through a critical and artistic lens. Where can good be done, what real problems can be solved or given attention to, what dystopian behaviors should we be weary of?
Where Memory Ends and Generative AI Begins - WIREDWelcome to the New Surreal - MIT Technology Review
A New Kind of Cinematograph - Filmmaker Magazine
Immaterial. Digital realities - TABAKALERA
FRAME EXPANSION leading potential reality - KOCCA
design
technology
art
storytelling
storytelling
digital culture
spatial computing / XR
applied AI
game engines and real-time tech
motion capture
filmmaking
virtual production
virtual production
advertising / branding
physical / digital
products / experiences
Commercial Work Featured On:
The Verge, 2023
Wired, 2023
BBC, 2023
CNBC, 2023
Tech Crunch, 2023
CNET, 2023
Bloomberg, 2023
The New York Times, 2023
Business Insider, 2023
Commercial Work Featured On:
The Verge, 2023
Wired, 2023
BBC, 2023
CNBC, 2023
Tech Crunch, 2023
CNET, 2023
Bloomberg, 2023
The New York Times, 2023
Business Insider, 2023