Sam Lawton is an artist, designer, filmmaker, and creative technologist at Google Creative Lab in New York City.
Focused in speculative and empathetic design, his work explores technology and how it interacts with society through a critical and artistic lens. Where can good be done, what real problems can be solved or given attention to, what dystopian behaviors should we be weary of?
Where Memory Ends and Generative AI Begins - WIREDWelcome to the New Surreal - MIT Technology Review
A New Kind of Cinematograph - Filmmaker Magazine
Immaterial. Digital realities - TABAKALERA
FRAME EXPANSION leading potential reality - KOCCA
design
technology
art
storytelling
storytelling
digital culture
spatial computing / XR
applied AI
game engines and real-time tech
motion capture
filmmaking
virtual production
virtual production
advertising / branding
physical / digital
products / experiences
Commercial Work Featured On:
The Verge
Wired
BBC
CNBC
Tech Crunch
CNET
Bloomberg
The New York Times
Business Insider
Commercial Work Featured On:
The Verge
Wired
BBC
CNBC
Tech Crunch
CNET
Bloomberg
The New York Times
Business Insider